The owner of Anytime Fitness Mays Landing saw my Dickens of a Holiday video and wanted me to help feature one of his members who lost 300 pounds. I immediately got excited with a ton of ideas because something this momentous should be glorified immensely. We went back and forth with some ideas, but I ended up with a hype video because anything less wouldn’t do him justice. The idea was to keep it close to 60 seconds for maximum exposure.